Trick or Treat Your Way into Halloween [Infographic]

Do you have your Halloween campaigns locked and loaded – or likely already in action?

With only days to go, hopefully you have everything you need planned – but if you were thinking about whether to add in just a little extra, or make a last-minute push, these stats and insights could help to guide your decision.

In the infographic below, the team from The Shelf have collected a range of data points around consumer habits for Halloween, including spending trends, costumes, where people are looking for inspiration, and more.

Again, your time is limited, and you no doubt have a plan in place – but given the insights here, it may well be worth giving your tie-ins an extra kick.