loading...
Do you want to attract more customers in your local area? Want to know the ranking signals that will affect your local visibility online? The team from Red Website Design share the local SEO ranking signals to concentrate on in this infographic. Here’s a quick summary: Google My Business Google My Business Categories Photos on Google My […]
Are you looking for ways to ramp up your social media marketing in 2021? Want to know the key trends that should affect the way you manage your social media presence? The team from Oberlo share the trends you need to know in this infographic. Here’s a quick summary: Where audiences are spending their time during the […]
Over the last year, advertisers have seen their entire landscape shift as a result of changes to consumer privacy laws that have happened all over the world. In the United States, the California Consumer Privacy Act (CCPA), along with its amendment, which was voted in last November, California Privacy Rights Act (CPRA), allow consumers to […]
2020 in a nutshell has been challenging, unpredictable, and isolating for many across the continent, and indeed the world. However, the COVID-19 pandemic did have some silver linings, as it has spurred innovation and cooperation between different countries in the interest of global public health and safety. Europe’s tech industry would benefit from the same […]
Google today announced the launch of Product Discovery Solutions for Retail, a suite of services deigned to enhance retailers’ ecommerce capabilities and help them deliver personalized customer experiences. Product Discovery Solutions for Retail brings together AI algorithms and a search service, Cloud Search for Retail, that leverages Google Search technology to power retailers’ product-finding tools. […]
In session two of our Reimagine Growth webinar series, Abhishek Patil, CoFounder of GrowthX, took us through an overview of how to think about engagement metrics in a way that will lead to better retention. He led an interactive session with frequent examples using Tinder and other top apps, showing us what engagement metrics marketers should be […]
A trio of researchers from the Google Brain team recently unveiled the next big thing in AI language models: a massive one trillion-parameter transformer system. The next biggest model out there, as far as we’re aware, is OpenAI’s GPT-3, which uses a measly 175 billion parameters. Background: Language models are capable of performing a variety of functions but […]
Every one of your customers has a story — and every interaction they have with your brand becomes a part of that story, or a step in that customer’s journey. These customer journeys are a treasure trove of insights into how prospects discover and interact with your brand, what messaging resonates with your current customers, […]
It’s basically mind control. Everything from your icon, design, and user experience can be optimized through emotional branding to establish loyalty among your users. Consumers can have highly emotional reactions not just to big brands like Apple, but even to smaller companies like yours. The goal of emotional branding in mobile apps is to shape how your brand is […]
The year 2020 was long and treacherous, but the biggest bright spot for me was the official launch of Neural. That’s our AI sub-brand here at TNW and the section you’re reading this article in. More specifically, Neural is me (Tristan Greene), Thomas Macaulay, Ivan Mehta, and the contributors and colleagues who help us put out […]
Subscribe and Follow
